More than a month of One Direction blanketing NBC and its sister networks culminated in Tuesday's first-ever TV special for the band — and it wasn't exactly a rousing ratings success. Read More One Direction Visits the Tonight Show At 8 p.m., the one-hour special averaged a 0.7 rating among adults 18-49 and 3.1 million viewers on NBC. (The network actually matched that score in the key demo with subsequent repeats of Michael Buble and Kelly Clarkson's Christmas specials.) One Direction naturally did especially well among teen girls, with its 1.6 rating
TV Ratings: One Direction's First TV Special Makes Small Impression
More than a month of One Direction blanketing NBC and its sister networks culminated in Tuesday's first-ever TV special for the band — and it wasn't exactly a rousing ratings success. Read More One Direction Visits the Tonight Show At 8 p.m., the one-hour special averaged a 0.7 rating among adults 18-49 and 3.1 million viewers on NBC. (The network actually matched that score in the key demo with subsequent repeats of Michael Buble and Kelly Clarkson's Christmas specials.) One Direction naturally did especially well among teen girls, with its 1.6 rating
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